Posted April 17, 2012 by Global Vito in Global

Consequence Book People Unite Campaign [BTS]

This is Consequence’s Behind-The-Scenes footage of his contribution to the “Reading Is Fundamental” Campaign.

Today is the official launch of the “Reading Is Fundamental” Book
People Unite Campaign

Some of America’s favorite musicians and book lovers created a song to
encourage other Book People to join the cause. The track was produced
by The Roots with vocal support from Jack Black, Chris Martin, John
Legend, Jim James, Jason Schwartzman, Nate Ruess, Melanie Fiona,
Carrie Brownstein, Regina Spektor and Consequence.