Posted June 6, 2011 by DJ Enuff in Sports

Lebron to open new luxury store “Unknwn”


Lebron James has a new luxury clothing store in the works: “Unknwn”, which will be located down-town Miami! News dropped last week for his new store that will sell apparel, footwear, and printed materials along with the pricey variety of course. Check out the official press release:

“On the heels of a stunning Game 1 victory over the Dallas Mavericks Tuesday night (May 31) and on the brink of a possible first championship, NBA MVP, business mogul and fashion icon LeBron James has announced that he will launch a new, modern luxury concept store in Miami for fall 2011. The store, which will open with a mix of apparel, footwear, printed materials and lifestyle accouterments, with featured brands to include A.P.C., Original Fake and Nike Tier 0 product, will be called Unknwn.”